← Blog · 2026-11-05
How to get your small business website found on Google
A new website is invisible until search engines know it exists and understand what it offers. Most of the work is a short checklist, and you can do it for free.
1. Secure and reachable
The site must load over HTTPS and have a robots.txt that allows search engines in, plus a sitemap that lists your pages.
2. One page per service
Give each service its own page with its own clear title and description. A single page that tries to cover everything gives search engines nothing specific to match.
3. Say the practical things plainly
- Prices or price ranges.
- How long the work takes and how it proceeds.
- Answers to the questions customers ask most, written as a short FAQ.
AI assistants and search engines both prefer pages that state these directly.
4. Tell the search engines
Verify your domain in Google Search Console and Bing Webmaster Tools and submit your sitemap. Until you do, you are waiting for the search engines to find you by chance.
5. Mark up the page
Structured data (schema.org) describes your business, services and FAQ in a form machines can read. It does not guarantee a ranking, but it removes guesswork.
6. Earn a few links
Links from other sites tell search engines you are real. Directories, a profile on relevant communities and sharing useful articles all help. Give it several weeks: new sites rarely rank immediately.